An early Saturday morning in June found me at a photography studio in Ballard. My experience in corporate marketing meant this wasn’t my first time on set. What was so momentous was this was the first of (hopefully) many photo shoots for my company, Hair Fairy Bedding. I was anxious and tired. But mostly, I wanted to remember this day as the start of something big.
In my marketing roles at companies, I’d been responsible for supporting and building a corporate brand that was established and owned by others. That morning in June, the images being snapped would be the cornerstone for the brand I was building. My brand. That felt huge.
I had a tiny start-up budget, but I didn’t want to skimp on the photography. After talking to a number of local professionals (all referred to me by former colleagues - the power of referrals!), I selected Barta Photo. Run by husband/wife team Patrick Barta and Lyn Porterfield, I loved his clean style and aesthetic. And let’s face it, Tyson, their 8 year old yellow lab sort of cinched the deal. Barta brought in photo stylist and kid wrangler Lisa B.
I was lucky to draft the daughters of friends from work, school and church. The girls were excited to be models and did beautifully, hamming it up for the camera one moment and pretending to be asleep the next. My daughter Grace also stepped up. Her hair woes 8 years ago were the catalyst for discovering satin pillowcases and ultimately founding Hair Fairy. Later, my husband and son showed up to make it truly a family affair.
So six girls, one boy, three moms, a dog named Tyson, and a handful of others all packed in to the studio to create the images you see on the website here. The time lapse video will give you a glimpse of the energy and controlled chaos of that morning.
I love the way they all turned out and how Patrick captured the Hair Fairy brand of fun, happy and comfort so perfectly. And the images above were just a few that made me laugh. I hope you enjoy them too!